Browsing Tag
As business owners, we help solve other people’s problems. You use your knowledge and experience to help others. Bottom line: The fundamental element in marketing your business is creating consistent content. If you believe that creating content doesn’t apply to you, you may very well be mistaken. The word “content” can encompass many tiny elements. …
Today’s show is focused on the importance of starting and building your personal brand to grow your business. As the owner of a virtual assistant business, I have a unique perspective and hands-on knowledge of what strategies are working for one may work for another. Perspective on being exposed to different programs, tools, services, and …
You shouldn’t wait to have everything figured out about your business before you start your blog. You need to blog for the longevity of your business.
This week’s show is all about getting your voice and your message out there. It’s a show about content. Producing content means consistently adding to your blog. Whether it’s writing an article, creating a podcast, or a video, consistently adding content to your website is important. (Did I mention consistently?) Content also means your social …
It’s time to celebrate! I think it’s pretty cool to have accomplished publishing fifty podcast episodes. This fiftieth episode, I did something drastic. I changed my branding from the Accomplish More podcast to The Gayla Scrivener Show. The reason was I had been struggling with the “Accomplish More” name. Accomplish more is the tagline of …
Consistently being present through producing content builds trust and allows others to get to know you better so that they will want to do business with you. You will begin to attract those who you may serve best and will become your ideal client.
Early in my career, I was taught to dress for the job I wanted, not the job I had. I didn’t quite understand it then, but over the years I learned how important personal branding really is. Whether you call it your signature style or your go-to professional look, how much thought are you putting into …
There’s a lot to think about when branding your business. I go over what I think is a very important piece of branding your business. It’s a piece that I see many small business owners or new business owners overlook. It’s a minor and affordable detail, that if implemented and used correctly, complements your brand. …
